25/01/2025
Lanseria International Airport: Social Media Content Strategy Developed a comprehensive social media content plan for Lanseria International Airport, focusing on engaging, travel-centric themes: Travel Tips & Hacks: Practical advice for travelers, like packing tips and time-saving hacks. Competitions: Designed interactive campaigns (e.g., “Win Return Tickets to Cape Town”) to boost engagement and brand visibility. Airport Amenities Highlights: Showcased key features, such as cafés, duty-free shopping, and parking options, to enhance the customer experience. Seasonal Promotions: Created posts highlighting travel deals for holidays and peak seasons. The strategy emphasized vibrant visuals, an approachable tone, and interactive elements like polls and user-generated content to build an engaged online community.